Home Insights How Disney is creative

How Disney is creative

We sit down with Duncan Wardle, Disney's former innovation chief, to explore how breaking the mould can transform a business

Ever feel like you're stuck in a loop, doing the same things but hoping for different results? In this episode of the Business Leader Podcast, Josh Dornbrack sits down with Duncan Wardle, former head of innovation and creativity at Disney, to explore how breaking the mould can transform a business.

From his humble beginnings as a Disney coffee boy to orchestrating some of the company’s most iconic creative campaigns, Wardle shares his toolkit for fostering innovation. Learn how exercises like “yes and” and “what if” can unlock your team’s creativity, build collaboration, and propel your business into a new dimension. Whether you’re leading a team or looking to spark change, this is a masterclass in creativity and a guide to thinking differently.

Related and recommended

How to work with AI and transform your business

How to work with AI and transform your business

The real value of artificial intelligence lies not in replacing people but in collaborating with humans’ unique creativity

Michelin-star chef on the ingredients for success in turbulent times

Michelin-star chef on the ingredients for success in turbulent times

The discipline it takes to be a top chef “also works well in the boardroom”, according to Chris Galvin, the chef patron of Galvin Restaurants

How to use M&A to drive strategic growth

How to use M&A to drive strategic growth

Castore went ahead with its recent acquisition of Belstaff from Sir Jim Ratcliffe’s Ineos only when it was satisfied five key criteria had been met

Keeping older workers could hold the key for UK economy

Keeping older workers could hold the key for UK economy

Raising the state pension age to save billions may seem attractive to a cash-strapped government but returns from earlier rises are dwindling

Apply to become a member

Click here to review our privacy policy.

Start your journey