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Sarah Vizard

Sarah Vizard

Sarah Vizard is the deputy editor-in-chief of Business Leader.

Little Moons products

How market research transformed Little Moons

Ross Farquhar, marketing director at Little Moons, explains how data-driven insights have become critical to the brand’s rapid growth and product development strategy

Sarah Vizard

O2's logo on a phone and Virgin Media's logo in the background

The role of market research at Virgin Media O2

Virgin Media O2's head of research and insight discusses how the company uses customer insight and offers some advice for those starting out

Sarah Vizard

A group of young people in a business meeting

How to do market research well

Research should be the foundation of any growing business, but it is fraught with pitfalls that companies need to avoid

Sarah Vizard

Volkswagen's "Ugly is only skin-deep" advert is an example of The Praftfall effect

How to use behavioural science to boost your growth

Behavioural expert Richard Shotton gives a masterclass on how to exploit the innate bias of humans and how you can benefit from The Pratfall effect

Sarah Vizard

Jellyfish co-founder Rob Pierre

Rethinking management: The story of Jellyfish’s non-hierarchical model

Jellyfish co-founder Rob Pierre explains how he pioneered a system that ripped up traditional ways of managing and promoting people in favour of something more equitable

Sarah Vizard

Richard Harpin

Ask Richard: The power of coaching and mentoring

Richard Harpin, the founder of HomeServe and Growth Partner and owner of Business Leader, answers your burning business questions

Sarah Vizard

Revolut banking licence: A fintech milestone

Plus, the value of M&A is up by two-thirds, why we might be able to say goodbye to the office birthday party and an Olympics preview in today's Off To Lunch

Sarah Vizard

Trafalgar Square with Nelson Pillar and a crowd of people walking around

Should tourists pay more?

Plus, use of cash hits four-year high, ice cream prices rise by 30 per cent and lessons from the global IT outage

Josh Dornbrack, Sarah Vizard

Chaos as global IT outage strikes

Plus, Pret scraps free coffee, retails sales fall and is UK inequality really getting worse, in today's Off To Lunch

Sarah Vizard

Wage growth is ‘too hot to handle’

Plus, Lloyds signs deal to finance UK buyouts, Warner Bros Discovery considers a split and why you can't cut your way to profitability in today's Off To Lunch

Sarah Vizard

High hotel prices cause inflation headache

Plus, HSBC appoints a new CEO, used electric car sales boom and why this is the summer of the quiet vacation in today's Off To Lunch

Sarah Vizard

Grocery inflation drops and the Rubik’s Cube turns 50

Plus, B&M reports strong results, how to boost UK productivity and the 'uneven' distribution of AI's environmental impacts in today's Off To Lunch newsletter

Graham Ruddick, Sarah Vizard

Burberry ousts its CEO and could you survive 378 days of team bonding?

Plus, warnings over the job market, Tesco makes a premium push and Musk officially endorses Trump in today's Off To Lunch.

Sarah Vizard

David Richards_Dakar 2024 preview shoot with biofuel run Prodrive Hunter cars_Dec 2023 @Jakob Ebrey

The power of delegation

Plus, the new flexible-working trial, Wetherspoons to close more pubs and why we should pay more attention to departing CEOs in today's Off To Lunch

Sarah Vizard

Labour Leader Keir Starmer celebrates winning the 2024 General Election

Business welcomes Labour government but pushes for real change

Plus, inflationary pressures ease further, UK steel warns over the high price of electricity and Amazon turns 30

Josh Dornbrack, Sarah Vizard

Adorable tabby cat sleeping peacefully beside a computer on a wooden desk in warm sunlight

Why complacency is almost always a prelude to failure

Plus, steakhouse Hawksmoor is up for sale, election investment boost pending and record cash injection into equity funds

Josh Dornbrack, Sarah Vizard

MANCHESTER, ENGLAND - JUNE 13: Labour Party leader Sir Keir Starmer poses with Rachel Reeves, Shadow Chancellor of the Exchequer (L), Angela Rayner, Deputy Leader (2nd R) and his shadow cabinet as Labour launch their general election manifesto on June 13, 2024 in Manchester, United Kingdom. Labour is consistently leading the polls by over 20 points, according to the latest YouGov data. (Photo by Anthony Devlin/Getty Images)

The tough choices over net zero

Plus, Lufthansa adds green surcharge to flight costs, how Bernard Arnault built LVMH and why Netflix thinks you should fire some employees

Josh Dornbrack, Sarah Vizard

Close-up of British bank notes

Retail sales and consumer confidence rebound

In today's Off to Lunch, we also cover Carlsberg's bid for Britvic, the cautionary tale of Huy Fong's hot sauce and what we can learn from the Adidas and Puma rivalry

Dougal Shaw, Sarah Vizard

Shopping cart with boxes of goods and pound money bag

Inflation falls back but the cost-of-living crisis isn’t over yet

Plus, Nvidia becomes the world's most valuable company, smaller companies are increasingly appointing all-male boards and Hargreaves Lansdown on the verge of a takeover

Sarah Vizard

Richard Harpin

Ask Richard: Advisory boards, accidental managers and being a public company

Richard Harpin, the founder of HomeServe and Growth Partner and owner of Business Leader, answers your burning business questions

Sarah Vizard