Graham Ruddick- 16 January 2024
Tom Beahon, the co-founder of Castore, explains how he and his brother Phil built a sportswear brand in North West England that is taking on Nike and Adidas. The story begins with Beahon failing to make it as a professional football with his beloved Tranmere Rovers.
Castore is now worth nearly £1 billion and makes kits for the England cricket team, Newcastle United and other high-profile teams and athletes. But the journey for this British success story has taken twists and turns…
Related and recommended
Will Orr shares his insights into Gen Z’s changing attitude to health and fitness
Both the country and the government must face the truth: either taxes will have to rise or services will need to be cut. We can’t have both
The prime minister is seeing his popularity – and his authority – fade as a series of costly U-turns make tax rises ever more likely
Eric Johnson leads an online platform focused on the value of collecting feedback, a principle he applies to his own company