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How Disney is creative

We sit down with Duncan Wardle, Disney's former innovation chief, to explore how breaking the mould can transform a business

Ever feel like you're stuck in a loop, doing the same things but hoping for different results? In this episode of the Business Leader Podcast, Josh Dornbrack sits down with Duncan Wardle, former head of innovation and creativity at Disney, to explore how breaking the mould can transform a business.

From his humble beginnings as a Disney coffee boy to orchestrating some of the company’s most iconic creative campaigns, Wardle shares his toolkit for fostering innovation. Learn how exercises like “yes and” and “what if” can unlock your team’s creativity, build collaboration, and propel your business into a new dimension. Whether you’re leading a team or looking to spark change, this is a masterclass in creativity and a guide to thinking differently.

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