Josh Dornbrack- 29 May 2020
John Lewis & Partners has joined forces with the UK’s leading provider of appliance care, Domestic & General (D&G), to launch an exclusive new customer proposition called ProtectPlus.The arrangement will initially run for three years.Serving millions of households across the UK, Domestic & General created Protect Plus to provide cover for customers of John Lewis’ products, including domestic appliances, TVs, technology products, mobile phones and furniture.The UK-wide collaboration puts customers’ everyday lives at the centre of its service, providing reassurance when accidents happen without surprise repair costs. It will launch on JohnLewis.com with immediate effect and will be available in-store once shops reopen.Sean Allam, the director of services at John Lewis & Partners, said: “This partnership is part of our commitment to provide the highest level of service for customers across our product ranges and complements our existing warranty proposition.”“We know that our customers love the technology and furniture products that they buy from us, but we understand that accidents can happen. We want to provide our customers with the reassurance that if their product is accidentally damaged, we can make it as quick and easy as possible to get it back up and running.”Ian Mason, chief executive of Domestic & General, added: “We’re delighted to have partnered exclusively with John Lewis to launch Protect Plus. We created this unique policy to complement the John Lewis brand, providing a hassle-free and customer-centric approach.“John Lewis’ approach to retail aligns with our mission to always put our customers first. During these uncertain times, it is more important than ever to ensure that the products customers rely on can be repaired quickly, efficiently and effectively.”
Related and recommended
The travel tour entrepreneur’s business is thriving after the pandemic because she listened to customers
Empowering employees to take ownership of decisions is vital to success, but they must accept the privilege and responsibility too
Fashion entrepreneur Dessi Bell explains why customers are looking for something different when they shop on the high street
Think assistants are just admin managers? Think again. They might be your greatest business asset