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Consumer Trends

How to create a culture of innovation

If innovation feels risky, you’re doing it right. Here’s how to turn that risk into reward

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Author

Josh Dornbrack

Date

13 October 2025

HMV, Kodak, Nokia: How disruption undid these corporate icons

What went wrong at the market leaders who suddenly found themselves on the wrong side of history?

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Author

Sarah Vizard

Date

15 September 2025

How Justin King rescued Sainsbury's

We talk to former Sainsbury's CEO Justin King about its turnaround, his rivalry with Tesco and chief executive Sir Terry Leahy and more

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Author

Graham Ruddick

Date

25 February 2025

Beauty Pie founder: From facials with Madonna to consumer hits at Boots

Serial entrepreneur Marcia Kilgore shares how to develop original consumer products, hire the right people and much more.

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Author

Dougal Shaw

Date

18 February 2025

How market research transformed Little Moons

Ross Farquhar, marketing director at Little Moons, explains how data-driven insights have become critical to the brand’s rapid growth and product development strategy

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Author

Sarah Vizard

Date

06 December 2024

How to become a customer-centric organisation

True and lasting customer focus is very hard to achieve. So how can businesses make it a reality?

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Author

Ellen Hammett

Date

11 November 2024

How to do market research well

Research should be the foundation of any growing business, but it is fraught with pitfalls that companies need to avoid

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Author

Sarah Vizard

Date

28 October 2024

Building B&M: Speed, strategy and success

We speak exclusively to long-time CEO Simon Arora about the strategy behind building B&M and how it nearly all ended after less than a year

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Author

Graham Ruddick

Date

15 March 2024

A look inside vinyl’s resurgence

Vinyl sales have been rising fast and new technology, including on-demand manufacturing, suggest its growth still has some way to go

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Author

James Cook

Date

05 March 2024